Miles Consulting Corp.
Miles Consulting Corp.
193 Bue Ravine Road
Suite 160
Folsom, CA 95630
Phone: (866) 844-5055
We're Responsive
We undertand that your business productivity and reputation with your clients and staff often rests in our hands. We manage our organization so that we can provide consist rapid response to needs. We pledge to keep your business up and running.
Coverage - 24x7x365 Support
What happens when your 1-person IT department goes on vacation or gets sick? Miles Consulting Corp can provide coverage every day of the year so you don't have to "make do". What happens when your 1-person IT department quits or gets fired? You have to scramble to fill the position and get the new person up to speed. We make sure we have multiple consultants who are familiar with your network so you will always have the support you need.
Experience - Leave it to the professionals
We have inherited enough poorly managed networks to understand that the typical 1-person IT department rarely has the experience to apply "Best Practices" for IT management. We have established procedures for virtually every aspect of IT Project Management and we have the experience to make IT a competitive advantage for your business. Furthermore, we only hire Microsoft consultants and Cisco consultants with years of experience as well as having certifictions from either Microsoft or Cisco.
Tools - Enterprise-class software on our dime
We have invested heavily in cutting edge software tools for managing the networks we support. These tools allow us to manage every aspect of our clients' desktops and servers remotely. With these tools we can proactively prevent problems to improve uptime and reliability.
Service - A true partnership
We have organized our consulting practice around the idea that long-term relationships yield the best results for us and our clients. A cornerstone of our approach is that we assign a primary consultant to your account who, over time, develops the in-depth knowledge of your business required to make long-term, strategic recommendations. Smaller consulting firms and "nerd patrols" can't compare to the level of service that we offer.
Customer Satisfaction
Some vendors talk customer satisfaction, but we have an unrelenting zeal. We measure it, continuously improve it, and then report the results publicly. Allow us to work hard to satisfy you.
Online Marketing Consulting - Pay Per Click (PPC) Campaigns; SEO
Miles Consulting Corp has assisted many clients in the use of online Search Engine Marketing (SEM), which is the practice of achieving website visibility on the major search engines such as Google and Yahoo. The two most successful techniques we use for enhancing your online image are: pay per click (PPC) advertising campaigns and search engine optimization (SEO)
Pay per Click (PPC) Advertising
PPC advertising is a search marketing tactic that uses text ads placed above, to the right of, or below organic search results in an area often labeled "Sponsored Listings". Your ad position is determined by an auction—and sometimes the click-through rate—giving the highest bidder's ad the highest position. The two major search engines, Overture and Google, sell advertising on their own websites and also resell their advertising through affiliate sites. You only pay for visitors who actually click through to your site. Search engine advertising is more complicated than it seems with numerous factors at play. Miles Consulting Corp has expertise in each of the PPC factors below:
Keyword Selection
Our PPC consultants first key to success in a PPC campaign is using the appropriate search keywords. As an experience Search Engine Marketing firm, we have experience in choosing keywords that will direct targeted traffic to your site. If you choose keywords that are very common but do not target specifically to your business, you are going to have a large portion of your advertising budget consumed by traffic with a low sales conversion rate. Most successful campaigns manage a collection of a few thousand keywords for the numerous words and phrases people will use to search for your product. We can generate the permutations and combinations of words and phrases applicable to the products and services you offer.
Ad Copy
The second key to success in a PPC campaign is developing effective advertising copy. In general, you are limited to a very small number of characters per line. Any advertising copy we create will tailor the advertising text to precisely what the individual is searching for at that moment, similar to the personalized futuristic ads in the movie “Minority Reportâ€.
© 2010 Miles Consulting Corp.
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