Klages Web Design
Klages Web Design
P.O. Box 8914
Chico, CA 95927-6519
Phone: (530) 345-6450
Fax: (530) 345-6459
Klages Web Design has been designing web sites that help small and medium size businesses improve profitability and efficiency of their operations since 1998.
I am Ken Klages and I have developed a solid reputation for excellent customer service and dependable results for over 10 years in web design and over 5 years focusing on search engine optimization. I hold a BSME degree in mechanical engineering from Lehigh University and have 12 years of corporate work experience followed by 17 years of self employment. So, I understand the marketing challenges a business faces.
Most web site designers will simply take whatever text and photos you give them and make it look nice (if you are lucky). But, I consult with my clients on marketing and search engine factors to design a web site that is much more likely to actually help you find new business -- and isn't that why you want a web site in the first place?
When you and I work together, I will tell you if I think there are better ways to present your message. And I can help you either edit your copy for maximum marketing effectiveness, or (for additional cost, of course), I can even write the content for you and then you can just review and comment / correct what I write for you.
Search Engine Optimization and On-Line Marketing
Be careful who you hire to build your web site. There are millions of beautiful looking web sites on the web that were designed by a graphic designer who bought some web design software. Unfortunately, these sites are often totally invisible to the search engines.
Problems that will prevent your site from ranking well on search engines include:
•Use of Frames
•Use of beautiful fonts embedded in graphics
•Minimal text on the page
•Page Titles like "Your Company Name"
•No use or improper use of Alt Tags
•Confusing site navigation
•Lack of keyword analysis and targeting
•Improper keyword density
•Many more technical factors
My opinion is that I would rather have an ordinary looking site that sells lots of my product than a beautiful site that does no sales at all. So when you work with me, I do my best to develop a nice looking web site that WILL generate search engine traffic. And, if you want a custom logo design, or just a really super-gorgeous site, I have several graphic designers who I work with that can design the beautiful logos, colors, and layouts, but with my guidance to make sure we don't compromise on the usability and effectiveness of your site.
If you have an existing site, we can help you revise that site to better target your customer base by revamping the site you already have. Also, if you are interested in on-line advertising such as Google Adwords or Overture.com, we can set up and manage campaigns for you, or we can set up the campaign and teach you how to manage it yourself.
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